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1. Statement: "Use our product to improve memory of our child. It is based on natural herbs and has no harmful side effects." - An advertisement of a pharmaceutical company. Assumptions: People generally opt for a medical product which is useful and has no harmful side effects. Improving memory of child is considered as important by many parents.






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  • By: guest on 02 Jun 2017 01.30 am
    An advertisement highlights only those features of a product, which are liked by people and are also desirable. So, both I and II are implicit.
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